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Cask to Glass · July 16 · 34 min

Mythical Beasts & Tangible Assets: Spiritfield's Ross Archer & Russell Spratley

Is whisky ownership the ultimate tangible asset? In this episode of Cask to Glass, we go behind the scenes of the whisky industry with Russell Spratley and Ross Archer from Spiritfilled. From their roots in finance to launching an award-winning independent bottling brand and an HMRC-approved bond, they share what it really takes to navigate the world of casks. We dive deep into: •The reality of whisky as a tangible asset vs. a financial instrument. •How the Braeside Bond is creating a new standard for transparency and "experience-led" storage. •The revolutionary NEOC (New Era of Cask) process that is transforming how spirits are finished. •How Scottish rugby legend Finn Russell became the face of their brand. •The current state of the global whisky market and why "time" is the most valuable ingredient. Whether you're a seasoned collector or just curious about owning your first cask, this conversation offers a rare, honest look at the craft and business of Scotch whisky. Slàinte! ------- Socials: @C2GWhisky | @JohnRossBeattie Creator & producer: David Holmes Art work & design: Jess Robertson Music: Water of Life (Never Going Home) Vocals: Andrea Cunningham Guitars: John Beattie Bass: Alasdair Vann Drums: Alan Hamilton Bagpipes: Calum McColl Accordion: Gary Innes Music & Lyrics: Andrea Cunningham & John Beattie Recorded & mixed by Murray Collier at La Chunky Studios, Glasgow, Scotland Hosted on Acast. See acast.com/privacy for more information.

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show notes

Is whisky ownership the ultimate tangible asset?


In this episode of Cask to Glass, we go behind the scenes of the whisky industry with Russell Spratley and Ross Archer from Spiritfilled. From their roots in finance to launching an award-winning independent bottling brand and an HMRC-approved bond, they share what it really takes to navigate the world of casks.


We dive deep into:

•The reality of whisky as a tangible asset vs. a financial instrument.

•How the Braeside Bond is creating a new standard for transparency and "experience-led" storage.

•The revolutionary NEOC (New Era of Cask) process that is transforming how spirits are finished.

•How Scottish rugby legend Finn Russell became the face of their brand.

•The current state of the global whisky market and why "time" is the most valuable ingredient.


Whether you're a seasoned collector or just curious about owning your first cask, this conversation offers a rare, honest look at the craft and business of Scotch whisky.


Slàinte!

-------

Socials: @C2GWhisky | @JohnRossBeattie

 

Creator & producer: David Holmes

Art work & design: Jess Robertson

 

Music: Water of Life (Never Going Home)

Vocals: Andrea Cunningham

Guitars: John Beattie

Bass: Alasdair Vann

Drums: Alan Hamilton

Bagpipes: Calum McColl

Accordion: Gary Innes

Music & Lyrics: Andrea Cunningham & John Beattie

Recorded & mixed by Murray Collier at La Chunky Studios, Glasgow, Scotland


Hosted on Acast. See acast.com/privacy for more information.

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