
The AI Revolution: Car dealers reveal how AI is reshaping their businesses – Part 2
How are car dealers actually using AI in their businesses right now – and is it really saving them time and money? In part two of our special AI Week podcast – The AI Revolution: Will it change the motor trade forever – James Baggott speaks to dealers who are already using artificial intelligence to buy cars, improve vehicle adverts, handle customer complaints and communicate with leads 24 hours a day. Steven Douglas, owner of Really Easy Car Credit and co-founder of Dealerway, explains how he used Claude to build a tool that analyses auction catalogues, identifies the cars he is likely to buy, values them and recommends how much he should bid. George Manning, director of Hilton Garage, reveals how AI is being used across its 1,000-car operation – from stock sourcing and advertising to checking vehicle adverts against Auto Trader best-practice guidance. Michael Bell, chief executive of Available Car, discusses how the business uses Impel to communicate with customers around the clock and support its contact centre team. Car Dealer editor-in-chief and @CleverCarCollection founder James Baggott also explains how he has used AI to help build and run his own used car dealership – and where the technology has caused problems as well as solving them. This is part two of The AI Revolution: Will it change the motor trade forever?, our special podcast mini-series produced for Car Dealer AI Week.


