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Buzzsprout Weekly · March 31 · 1 min

Maximize your CTA

Send a question for 'Ask Megan' Hey, Podcasters! You’ve heard it at the end of nearly every podcast: “Follow the show, leave a review, check out our website, join the newsletter…” A classic call-to-action list. By the time it’s over, you’ve already tuned it out! The problem isn’t that CTAs don’t work, it’s that most of them ask too much. This week on Buzzcast, the team breaks down how to create a call-to-action that listeners actually complete without turning your podcast into a list of chores. Their strategy is to pick one priority and make it clear. From there, everything gets easier: You can plan your CTA so it feels intentional It's easier to vary your wording so listeners don’t tune it out Allows for flexibility of placement in your episode They also talk about using the Benjamin Franklin effect: an easy way to ask for help that actually increases listener buy-in. If you want more listeners to take action (without sounding repetitive or pushy), this episode will help! Listen to Buzzcast Podcasting Made Simple Live On April 16th, PodMatch is hosting ​Podcasting Made Simple Live​, a premium virtual event for podcast hosts and guests that helps them grow their influence, revenue, and expertise! All Buzzsprout podcasters can attend for free! Just use code BUZZLIVE at checkout for a free ticket. Have a question for Megan? Send a text! That's all for this week! Thanks for listening & keep podcasting!

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show notes

Send a question for 'Ask Megan'

Hey, Podcasters! 

You’ve heard it at the end of nearly every podcast: “Follow the show, leave a review, check out our website, join the newsletter…”

A classic call-to-action list. By the time it’s over, you’ve already tuned it out!

The problem isn’t that CTAs don’t work, it’s that most of them ask too much.

This week on Buzzcast, the team breaks down how to create a call-to-action that listeners actually complete without turning your podcast into a list of chores.

Their strategy is to pick one priority and make it clear.

From there, everything gets easier:

  • You can plan your CTA so it feels intentional
  • It's easier to vary your wording so listeners don’t tune it out 
  • Allows for flexibility of placement in your episode 

They also talk about using the Benjamin Franklin effect: an easy way to ask for help that actually increases listener buy-in.

If you want more listeners to take action (without sounding repetitive or pushy), this episode will help!

Listen to Buzzcast


Podcasting Made Simple Live

On April 16th, PodMatch is hosting ​Podcasting Made Simple Live​, a premium virtual event for podcast hosts and guests that helps them grow their influence, revenue, and expertise! 

All Buzzsprout podcasters can attend for free! Just use code BUZZLIVE at checkout for a free ticket.

Have a question for Megan? Send a text!

That's all for this week! Thanks for listening & keep podcasting!

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