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Business Wars

FedEx vs UPS | When in Rome... | 4

Aug 26, 2020 · 20 min · Season 40 · Episode 4 · 20.1 MB
0:00-20:54

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UPS decides it’s time to expand its market outside North America and makes a big push into Western Europe. But it’s harder than expected to integrate its corporate culture with European norms.  

FedEx CEO Fred Smith eschews European expansion and goes all-in on a risky new service called ZapMail, much to his executive team’s dismay.  

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