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Business Roundtable · Thursday · 39 min

How to Use LinkedIn Without Burning Billable Hours

You were never given a manual for LinkedIn, so most of us post, hope, and lose hours we could be billing. Tony K. Silver has spent years building that manual. A multi-award-winning LinkedIn Profiler, Tony joins David Carr to show how business owners and business developers in professional services can get LinkedIn down to 15 to 20 minutes a day and still get results. Tony walks through his four pillars: what people see in the first five seconds, how to set up your profile and About section, the activities that get you reach, and how to search for the right people without paying for upgrades. He also shares the give, give, ask, tell approach that earned a 44 percent connection acceptance in his own test, and a simple way to train your feed so you stop scrolling. What you will take away: Why more time on LinkedIn rarely means more results What to fix on your banner, headshot and headline today Why your About section needs a clear call to action When Sales Navigator and Premium are worth it, and when they are not How to earn the right to pitch Connect with Tony K Silver: Website: https://tonyksilver.com LinkedIn: https://www.linkedin.com/in/tonyksilver/ Book: How LinkedIn Solved My Mid-Life Crisis and How It Can Grow Your Business Become a supporter of this podcast: https://www.spreaker.com/podcast/business-roundtable--6049255/support. Connect with Steward Your Business: Book a Leadership Clarity Call: https://calendar.stewardyourbusiness.com/cc Call: +1 909.404.9865 Website: https://stewardyourbusiness.com LinkedIn: https://www.linkedin.com/in/davidwcarr Watch more episodes and subscribe on YouTube: https://www.youtube.com/@steward_your_business

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show notes

You were never given a manual for LinkedIn, so most of us post, hope, and lose hours we could be billing.

Tony K. Silver has spent years building that manual. A multi-award-winning LinkedIn Profiler, Tony joins David Carr to show how business owners and business developers in professional services can get LinkedIn down to 15 to 20 minutes a day and still get results.

Tony walks through his four pillars: what people see in the first five seconds, how to set up your profile and About section, the activities that get you reach, and how to search for the right people without paying for upgrades. He also shares the give, give, ask, tell approach that earned a 44 percent connection acceptance in his own test, and a simple way to train your feed so you stop scrolling.

What you will take away:
  • Why more time on LinkedIn rarely means more results
  • What to fix on your banner, headshot and headline today
  • Why your About section needs a clear call to action
  • When Sales Navigator and Premium are worth it, and when they are not
  • How to earn the right to pitch
Connect with Tony K Silver:
Website: https://tonyksilver.com
LinkedIn: https://www.linkedin.com/in/tonyksilver/
Book: How LinkedIn Solved My Mid-Life Crisis and How It Can Grow Your Business

Become a supporter of this podcast: https://www.spreaker.com/podcast/business-roundtable--6049255/support.

Connect with Steward Your Business:

Watch more episodes  and subscribe on YouTube:
https://www.youtube.com/@steward_your_business
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