Streams straight from the publisher. podnod never proxies or re-hosts episode audio.
Why has Ikea been such a success in the UK? Why did it open its first shop in Warrington, Cheshire? What is "chuck out your chintz" all about? And what does this unique business look for in staff?
In part two of our look at how Ikea became one of the biggest retailers in the world, Graham Ruddick speaks to Peter Jelkeby, the chief executive and chief sustainability officer for Ikea in the UK and Ireland, and a man who started his career with Ikea as a forklift truck driver.
Then, Graham speaks to Dougal Shaw about what they have both learned about Ikea and the reasons for its success after studying the business. In case you missed it, in part one of our look at Ikea, Dougal Shaw spoke to Jesper Brodin, the chief executive of Ingka Group, the business that runs Ikea shops around the world...
Business Leader is a membership community for ambitious CEOs and founders of mid-sized UK companies, designed to help them grow with purpose through strategic support, peer-to-peer learning, expert coaching, and high-impact events. Sign up for our Business Leader newsletter here.
Hosted on Acast. See acast.com/privacy for more information.
here
businessleader.co.ukacast.com/privacy
acast.com