Business Leader

How the UK was Omazed

April 21 · 39 min · 56.9 MB
0:00-39:31

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Omaze's co-founder and CEO Matt Pohlson learnt the art of storytelling in Hollywood and used it to build a £200m revenue, for-profit, prize-draw business. He tells Sir Richard Harpin how two near-death experiences made him more determined to grow the company and how intuition is more powerful than he realised. The sweepstake specialist is a rare example of a business idea born in the US that found success when it moved to the UK, but why does the UK not match the US's growth-mindset? Also, Pohlson gives his top three tips for founders.

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