BrainStuff

BrainStuff Classics: Why Do So Many Price Tags End in .99?

Sep 16, 2018 · 4 min · 4.7 MB
0:00-4:52

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It’s very common to see the number 9 at the right end of a price tag. But why? Learn about the psychology of pricing -- and nines in particular -- in this episode of BrainStuff.

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