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Bourbon Pursuit

003 - The Rich History of Four Roses with Al Young, Brand Ambassador

Mar 9, 2015 · 36 min · Season 1 · Episode 3
0:00-36:40

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Al Young, Brand Ambassador of Four Roses, talks about the rich history of the brand and his story

Show Notes:

  • What's your story of how you got into the bourbon industry?
  • What are some of your daily or weekly duties as a "Brand Ambassador"?
  • Tell everyone about Four Roses: The Return of a Whiskey Legend
  • What was the book writing process like? How long?
  • Who was Paul Jones Jr and how did the name "Four Roses" come about?
  • Where was Four Roses during prohibition?
  • What role did Seagram's play in Four Roses?
  • What are your favorite vintage advertising pieces?

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