Blame it on Marketing ™
Make it go viral | E1 with Will Aitken
Dec 7, 2022 · 34 min · Season 1 · Episode 1 · 24.8 MBExplicit
0:00-34:15
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Will Aitken of Sales Loft joins hosts Ruta Sudmantaite of Sudmant and Emma Davies of Advocitude to discuss the topic of creating marketing content that goes viral. They talk about the difficulty in going viral with corporate content, why consistency matters and how the future of B2B marketing teams will include product influencers.
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