Skip to content
Sign inOpen the app
Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

How e-commerce brands use behavioral science to increase perceived value

June 17 · 38 min · Season 1 · Episode 121 · 27.9 MB
0:00-38:45

Streams straight from the publisher. podnod never proxies or re-hosts episode audio.

Open in podnodTranscript

In this episode, MichaelAaron and Richard explore how behavioral science can improve e-commerce performance. From why perfect reviews reduce trust to how scarcity boosts value perception, they unpack practical ways brands can increase conversion, reduce friction, and shape buying decisions online.