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Background Briefing · June 25 · 33 min

Beef | Battle for the Blue Zones

You've heard there are these enchanted places around the world where people often live past 100, thanks to lifestyles the rest of us envy. They're called Blue Zones, and over two decades the idea has grown into a multimillion-dollar industry that sells you their secrets of longevity. But then an Australian scientist started digging into the data behind the legend, and decided something didn't add up.

0:00-33:22

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You've heard there are these enchanted places around the world where people often live past 100, thanks to lifestyles the rest of us envy. They're called Blue Zones, and over two decades the idea has grown into a multimillion-dollar industry that sells you their secrets of longevity. But then an Australian scientist started digging into the data behind the legend, and decided something didn't add up.