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AIME Podcast Network

Broker Power-Up Podcast: Episode 72

Monday · 44 min · Season 1 · Episode 72 · 42.9 MB
0:00-44:46

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🎙 Episode 72: Reverse Engineering Success with Michelle Mikel

Hosted by Jonathon Haddad, AIME’s Chairman & CEO, and Tommy Golightly, AIME’s Marketing Manager, featuring special guest Michelle Mikel, author of The Black Line and creator of Beyond The Method.

In this episode, Jonathon and Tommy are joined by returning guest Michelle Mikel for a conversation about reverse engineering your business, building a prospecting process that actually works, and why the path to success is rarely a straight line.

🔥 Broker Buzz

  • – Whether a conventional loan can close with a DACA borrower whose documents have expired, and why the lender’s guidelines matter more than the title company’s flexibility.
  • – FHA guidelines for employment gaps due to childbirth and infant care, including the return to work rule and potential waiting periods.
  • – How to handle a divorce scenario where the ex-spouse stopped paying the mortgage, including the importance of the divorce decree timeline.

💡 Sales Training | Reverse Engineering Your Business 

Michelle shares how she reverse engineered her swimming career to become a top competitor, and how that same process now drives her business.

She explains her Drivers and Levers framework, starting with identifying what you actually need booked on your calendar, then using a personal or professional connection as the bridge, then crafting the message itself, and finally projecting ninety days out.

Most people do not lack ambition. They lack a path to follow.

📖 Story Time | October Will Be a Month of Happiness 

The fortune cookie this week looks ahead to October with a promise of joy and contentment. Jonathon connects it to the post-Fuse recovery period and his commitment to staying focused on health. Michelle shares that October will be two months after her return to the speaking circuit. Tommy plans to celebrate with a Penguins game and a hiking trip.

This episode is a great reminder for us all. Rest is NOT a reward. It’s the cost of staying in the game.

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#MortgageBroker #ReverseEngineering #SalesTraining #Prospecting #HousingMarket #RealEstate #Lending #BrokerCommunity #MortgageIndustry #ProfessionalDevelopment #BrokersAreBest #BrokerPowerUp #AIME #Podcast #Network

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