Sign inOpen the app
6 Figure Creative

#368: BANT For Freelancers | The Secret BS Detector For Bad Leads

Jun 24, 2025 · 27 min · Season 2 · Episode 368
0:00-27:01

Streams straight from the publisher. PodNod never proxies or re-hosts episode audio.

Open in PodNod

Ever hop on a discovery call…

Only to find out they "might" be ready in 6 months, have no budget, and just want free advice?

Not only did you get your hopes up, you ALSO just wasted your time.

Yeah, it sucks - and today we’re going to fix it.

Way back in the 1960’s, IBM developed a pretty cool framework called BANT to weed out bad leads…

And in this episode, I’ve adapted it for freelance businesses.

This 4-question system will help you spot bad leads before you ever get on a call:

  • You’ll save hours each week by not chasing dead-end leads.
  • You’ll feel more confident on sales calls because you’re leading the conversation.
  • You’ll close more high-quality projects because you’ll be talking to the right people

For full show notes, visit https://6figurecreative.com/368